Digital Transformation Manager · Jeddah

UX & Design Strategy Lead
building products for Banks

with 20+ years experience.
Currently leading UX at Wataniya Insurance, Jeddah.

Projects Expertise View CV
20+Years designing & building digital products
2M+Active customers on the ANB mobile banking app
5Industry awards won by a redesigned banking app
3Countries worked in — Pakistan, UK & Saudi Arabia

Organisations I've designed for

  • Wataniya Insurance
  • Arab National Bank
  • Riyadh Chamber of Commerce
  • Excellent Solutions
  • UXBERT
Selected work

Digital transformation, delivered

Complete digital transformation resulting in satisfied customers and millions saved in operational expenses.

Wataniya Insurance self-service portal shown across desktop, tablet and phone
24/7customer self-service
iOS + Android2 live apps shipped
InsuranceWeb + MobileOutSystems

Self-Services Portal for an Insurance Company

Wataniya customers couldn't manage their own policies online — every change meant a phone call. I designed and built a portal that lets them do it in minutes, freeing two departments from routine work.

0staff needed for routine policy changes
1stcustomer-facing digital platform in the company's history
Read the case study Check it live
Arab National Bank mobile app screens on phone stands
2M+active customers
#1Best Mobile Banking App, Saudi Arabia — Global Finance 2021
BankingMobile AppAward-winning

Arab National Bank — ANB Mobile App

A year of development, a finished app — and a UX so confusing the bank considered scrapping it. I rebuilt the experience, shipped it into a pandemic, and it went on to win five industry awards.

2M+active customers
5industry awards in the year after launch
Read the case study Check it live
What I bring

Expertise I bring with me

From research and strategy to pixel-perfect front-end — one person who can carry a product from first workshop to shipped release.

UX Strategy & Research

  • User research & usability testing
  • Journey mapping & information architecture
  • Stakeholder workshops & design sprints
  • Heuristic evaluation

Design & Prototyping

  • UI design ideation
  • Interactive prototyping
  • Wireframing to high-fidelity
  • Design handoff
  • Front-end development

Design Systems & UI Architecture

  • Design systems & component libraries
  • Style guides & pattern documentation
  • Custom SCSS
  • Bootstrap 5
  • Tailwind CSS

Platforms & Enterprise Tools

  • OutSystems
  • SharePoint Portal Server
  • CMS — Strapi, WordPress, DNN
  • Jira / Agile workflows
Everyday tools Figma Adobe Creative Cloud OutSystems HTML5 · CSS3 · JavaScript
Recognition

Work that gets noticed

The redesigned ANB mobile banking app was recognised by five industry bodies in the years after launch.

2021

Best Mobile Banking App

Saudi Arabia · Global Finance Magazine

2022

Best Mobile Application

Saudi Arabia · International Business Magazine

2022

Best SME Banking

Saudi Arabia · International Business Magazine

2021–2022

Mobile Excellence Award

OutSystems Saudi Arabia Summit

2021

Best Digital Bank

Saudi Arabia · Digital Banker Awards

Let's talk

Have a product that should feel effortless?

I'd love to hear about it. Whether it's a banking app, an insurance portal or an enterprise platform — let's make it clear, fast and human.

kamran@dnngraphics.com +966 54 760 4962
Send me an email Download CV (PDF)